The Emoji Story

Directed By Martha Shane

Emojis are a worldwide phenomenon, with some arguing that these smiling poops and heart-eyed faces are on the verge of actually becoming their own language. Who, if anyone, is in charge of this new global digital language?

  • ABOUT
  • BIO
The rapid rise of emoji (Japanese for “picture character”) is a global phenomenon without precedent. Their widespread use and ability to convey complex messages have not only cemented emoji's place as an emerging digital language , but prompted difficult questions about the creation of a language and digital communication’s fraught ties to identity and inclusion. Directors Martha Shane and Ian Cheney lead viewers on a deep dive into the ever evolving world of picture characters, from their humble beginnings in Japan to mobile keyboards the world over, and shed fresh light on the private consortium that approves new emoji offerings and the individuals fighting to make the language more representative of its billions of users.

Martha Shane is an Emmy Award-winning director and producer of documentaries. Her films--AFTER TILLER, NARROWSBURG, THE EMOJI STORY, FROM THIS DAY FORWARD, and BI THE WAY--have screened at festivals including Sundance, SXSW, Tribeca, Full Frame, and Hot Docs. They have been released by Oscilloscope Laboratories and Utopia Distribution and have screened on Netflix, Hulu, and PBS’s flagship POV series, as well as many other platforms. Most recently, Martha directed two episodes, THE ALABAMA EXIT and ANNA DELVEY TAKES MANHATTAN, of the HBO Max show GENERATION HUSTLE, and she executive produced THE RISE AND FALL OF LULAROE for Discovery+. Named one of DOC NYC’s “40 under 40” in 2019, Martha is also an editor and story consultant whose credits include NOT GOING QUIETLY (Greenwich Entertainment, 2021), 11/8/16 (The Orchard, Netflix, 2017), ACORN AND THE FIRESTORM (Independent Lens, 2018), and the Emmy-nominated PERSONAL STATEMENT (PBS’s America ReFramed, 2018). Martha studied film at Wesleyan University.